PEP + Zorunlu İşyeri Eğitimi Staj Programı
CEO'ya SOR!
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- Establish Online + Offline Data Strategy, gather data and insights and make accessible to E-commerce, Digital, Marketing, Sales and Business Development Teams.
- Support business units about data, modeling & interpreting.
- Work together with E-commerce teams on traffic, user, sales & CR data, to draw insights & improve business results.
- Analyzing data from Google Analytics to create customized reports calculating key performance indicators, metrics and trends,
- Define KPIs and dashboards to track and optimize marketing strategies
- Work together with Sales Operation teams on optimising the B2B sales data. Search for new systems/AI tools to improve business intelligence.
- Create CRM Strategy for the brands
- Set a recruitment strategy of data from different sources that will enrich CRM to guarantee the best interactions
- Create analytical models including Segmentation, Churn, Next Best Offer etc and design action plans
- Being responsible for local/global tools on data/CRM
- 4 years’ university degree and excellent communication skills in English,
- 2-3 years of experience in related job assignment
- Advanced level of MS Office Applications, SQL Language, Knime, R, BI reporting tools
- Proficiency on data modelling/mining techniques
- Ability to update Data Model and brief IT for implementation when necessary.
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