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The purpose of this role is to build, roll-out & embed best in class project management on marketing innovations and activations through stage gate, systems, data standards, & KPIs consistent with Category & EER (PepsiCo East Europe organisation) best practices & principles.
The overarching role of Commercialization is to enable our organization to remain competitive and achieve sustained growth via the flawless execution of ‘Fewer, Bigger, Better’ innovation.


  • Ensure the team are ready for Gate Reviews, including all necessary information available and all critical tests and results complete
  • Identify & escalate risk within projects to Commercialization Associate Manager for resolution with key stakeholders
  • NPD ownership & reporting
  • Ensure together with Planning the actual results of innovations are accurately reported in FP&A and in Accolade
  • Better Comm’n support for business processes
  • PPA / Comm change project management
  • Actively manage VE productivity & Renovation & Promotion projects & stage gate support
  • SKU Optimization RM Write-off elimination
  • Minimum 2 years professional experience
  • Financial knowledge & commercial understanding
  • Fluent in English
  • good knowledge of MS Office
  • Operating knowledge of how to commercialize innovations (including Stage Gate management)
  • Commercial negotiation skills and/or commercial supply chain experience
  • Good understanding of market research methods
  • Understand channels/trade P&L
  • Strong commercial negotiation skills
  • Working within a complex, fluid x-functional environment
  • Managing significant amounts of change and being able to influence a broad base of x-functional stakeholders & peers
Tuba Orman
Tuba Orman
KOBİ Bankacılığı Pazarlama Ürün Yönetimi Yönetmeni, DenizBank
  • Define methods and parameters of procurement, update logistic specifications and close follow-up of direct and indirect channel sales team.
  • Cooperate with Logistics, Customer Care, Demand Planning and indirect channel teams and develop strong relationships with suppliers, and formalize working processes with them (key indicators, service level agreement).
  • Have a key role to discuss and ensure availability with factories concerning new components for launches, be alert on any issues, develop medium term strategy with suppliers and send monthly schedule requirements for rolling 12 months to factories.
  • Define stock parametrization for company and improve stock level while securing service given to clients and Create logistic pre-specification for new references.