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PepsiCo

What does Marketing Intern do at PepsiCo Turkey? What are the duties and responsibilities?

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  • Assists in developing and executing marketing and promotional initiatives to profitably increase consumption within budgeted parameters
  • Supports defining the brand's packaging, advertising and promotion strategies and allocate the budget accordingly
  • Accountable for projects that help deliver the brand's profit, volume and market share objectives.
  • Coordinates product management projects with internal and external resources to achieve results (advertising agencies, market research, product development, production planning, trade activities, sales and consultants).
  • Analyzes sell,in and sell-out data and compares results to established objectives to assure the effectiveness of marketing programs.