Leverages both global/ local know-how and best practices across divisions.

Builds and manages E-commerce Community to ensure effective communication & to accelerate e-commerce know-how transfer among Divisions Builds a systematic corporate monthly e-com. reporting.

Supports divisions to activate the right business drivers by tracking and drawing conclusions from specific e-commerce KPIs (unique visitors, conversion rate, profit optimization).

Make sure that all divisions are aware of all the guidance and norms coming from the global teams regarding e-commerce

Guide & Support Indirect & D2C businesses.

Supports divisions to build e-jbps.

Supports divisions to develop customer/consumer understanding through customer data, contributing to the overall analysis of the consumer path to purchase.

Cooperate & Guide Love Brand teams to further integrate and accelerate E-commerce mindset and its flawless execution.

Cooperate DATA/CRM team on building e-com business intelligence.

To be the main contact of L’Oréal Turkey for providing e-commerce data and information to Zone.

Lead & orchestrate e-commerce related innovations