• Creating written content for SacSirlari.com and Makyaj.com, according to SEO terms, makeup/beauty trends and brand delivered briefs
• Determining the visual assets that will be used in the articles
• Top score article creation
• Developing article formats & engagement tools to increase site metrics
• Adapting different CMS tools for well-written article publishing
• Merging monthly SEO trends and brand KPIs through content
• Heading for perfectionism of the contents in every means
• Merging multiple KPIs in one content, managing complexity
• Being in line with the brands and frequently updating knowledge of brands
• Upgrading past contents of the site according to Google metrics targeting better user journey
• Forming Hero contents and sub contents relevant to site category and information flow.
• Correctly linking the articles regarding their relevancy and category according to google metrics

• 4 years university degree and excellent communication skills in English
• Min 9 yrs experience with strong digital, e-commerce background
• Good communication, cooperation and negotiation skills
• Strong strategic and analytical thinking skills with data driven and entrepreneurial mindset
• Ambitious, confident and passionate
• Demonstrated ability to manage complex projects of a technical nature, methodological mindset to test new ideas and work towards valid results
• Experience of various Digital Technologies & Tools
• Having market awareness of external trends

• Minimum 1 year of experience in digital communications, influencer management, content production and content marketing
• Excellent communication skills in English
• Good communication and negotiation skills
• Consumer-centric point of view
• Deep understanding for luxury brands and luxury communication
• Strong analytical problem-solving skills
• Ambitious, confident and able to take initiative

Leverages both global/ local know-how and best practices across divisions.

Builds and manages E-commerce Community to ensure effective communication & to accelerate e-commerce know-how transfer among Divisions Builds a systematic corporate monthly e-com. reporting.

Supports divisions to activate the right business drivers by tracking and drawing conclusions from specific e-commerce KPIs (unique visitors, conversion rate, profit optimization).

Make sure that all divisions are aware of all the guidance and norms coming from the global teams regarding e-commerce

Guide & Support Indirect & D2C businesses.

Supports divisions to build e-jbps.

Supports divisions to develop customer/consumer understanding through customer data, contributing to the overall analysis of the consumer path to purchase.

Cooperate & Guide Love Brand teams to further integrate and accelerate E-commerce mindset and its flawless execution.

Cooperate DATA/CRM team on building e-com business intelligence.

To be the main contact of L’Oréal Turkey for providing e-commerce data and information to Zone.

Lead & orchestrate e-commerce related innovations

• Having strong written editorial capability
• Having strong communication skills-in particular with brands, by understanding their priorities and conveying them in most convincing native way
• Being solution centered, merging multiple purposes in integrated communication
• Being strict about deadlines and planning
• Ability to foster deep collaborative relationships with agencies and peers
• Ability to manage complexity
• Achieving results with integrity
• Interacting effectively across the organization
• Leading with generosity