L'Oréal

What will you do as Group Product Manager - Make Up at L'Oréal?

1 Cevap

Manage budget and sales forecast and also manage the collection and analysis of consumer and market insights for the category.


Decide & Implement new launches and marketing mix strategies (360/Digital/Retail) and create the right angle of attack locally to build integrated, engaging consumer brand experiences, with the ultimate “beauty tech” vision of the company.


Create & Monitor the local adaptation of communication materials (imagery, digital, point of sale)


Define and steer the country strategy for the brand/category consistent with the international brand positioning and the country’s priorities to contribute to continued growth; and and be pioneer for the digital & ecommerce transformation of the company.


Mobilize and collaborate with other departments (digital, sales, logistics, education, etc.), partner agencies, and international zone teams to build broader business strategy


Make recommendations to management & lead the shift on the category based on one’s expertise of the consumer, market and competitors.