What does Brand Manager/Senior Brand Manager do at RB Turkey Hygiene? What are the duties and responsibilities?

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If you want to be a part of our amazing team, we are looking for a Brand Manager / Senior Brand Manager for the following responsibilities;

Manage RB Hygiene categories within the context of the agreed strategies to maximise long term sales and profitability
Develop, recommend and lead the execution of local marketing plans for assigned brands and manage the effective deployment of the marketing budget
Contribute to identifying Innovation and bringing them to live directly or by influencing key stakeholders
Develop, recommend and execute annual marketing plan activities, including local media strategy and plans
Initiate and manage market research projects to understand consumers and deliver powerful consumer and customer insights as to the basis for long term brand growth
Lead the development of local copy strategy/ executions and/ or to ensure adaptation possible for other regions, based on consumer understanding and local needs
Be in close co-operation with the Sales function and Trade Marketing, identify trade needs/ opportunities, developing pricing and distribution strategies and trade promotions for assigned brands
Manage and coach the Brand Marketing Specialist(s) on a daily basis
Work on other tasks assigned by manager

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