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Görkem Er
Görkem Er
Trade Marketing Manager (Ticari Pazarlama Müdürü - Ev Kategorisi) / RB Turkey Hygiene, Reckitt Türkiye
  • Identify the growth pillars to be deployed to accelerate channel growth
  • Lead Traditional Trade Segmentation updates to drive incremental revenue at POS based on shopper & POS potential and effective trade investment
  • Lead multi functional teams (marketing, supply chain, finance, r&d, insights) for tailored focus across different development zones – East / West etc.. – especially identify and capture mix management and regional opportunities for beverages
  • Lead ACP satisfy demand agenda for TT Channel to ensure sales and marketing initiatives are inline with growth targets
  • Set up governance tools to ensure excellent execution: responsible for corrective actions on channel/customer strategy
  • Set up tracking&reporting tools to ensure business priorities / initiatives are in line with plans.
  • Lead/active guidance on key projects such as building competitive programs
  • Design and install a holistic ACP scorecard and on-going tracking and review process with clearly defined owners and timing to capture opportunities
  • Analyze internal and external data and supply input for channel growth projects
  • Manage Cooler Program and increase PepsiCo footprint and volume for target stores
  • Lead KazandiRio İş portal to support retailer engagement
Görkem Er
Görkem Er
Trade Marketing Manager (Ticari Pazarlama Müdürü - Ev Kategorisi) / RB Turkey Hygiene, Reckitt Türkiye

Do you have...


  • Minimum bachelor’s degree level in a commercial subject?
  • Account management and trade marketing experience gained in FMCG; proven track record /sales experience with key international or local retailers?
  • Demonstrated success in P&L management, budget delivery and growth momentum?
  • Additional functional experience, preferably in Marketing and/or Finance as an advantage?
  • Fluency in English?
  • Mobility for possible next level opportunities, domestic/international?


And are you...


  • Results oriented, entrepreneurial and self-motivating?
  • Capable of understanding of business issues/opportunities?
  • Capable of building strong working relationships & influencing internal teams?
  • Multi-tasking and capable of driving key projects in a fast paced, high demand environment?
  • Confident and capable of operating and presenting at all levels, good team player
  • Tenacious and resilient, driven to achieve even when faced with obstacles
  • Strong analytical skills with ability to develop strategies, tactics and measurable implementation.
  • Must possess a can-do attitude and take initiative to handle and resolve issues independently and quickly when faced with obstacles
  • Strong sense of urgency with ability to drive business critical projects; can work independently under general direction
  • Problem solving and decision making skills, with an ability to think outside the box 


Just APPLY and get ready for #freedomtosucceed!