L'Oréal
L'Oréal

L'Oréal

L'Oréal

FMCG·4.3K Takipçi

Data & CRM Analyst

If you are ready to take charge of your career and join us on our quest for the next billion consumers, join our Chief Marketing Office!

Başvuru süresi doldu
Tür
İş İlanı
Son Başvuru Tarihi
01.03.2020 06:00
Çalışma Türü
Tam Zamanlı
Deneyim
0-2 Yıl, 2-5 Yıl
  • 4 years’ university degree and excellent communication skills in English,
  • 2-3 years of experience in related job assignment
  • Advanced level of MS Office Applications, SQL Language, Knime, R
  • Establish Data Strategy, gather data and insights and make accessible to Brand Marketing Teams.
  • Support business units about data, modeling & interpreting considering e-2-e perspective.
  • Create CRM Strategy for The brands with D2C Channels
  • Create analytical models including Segmentation, Churn, Next Best Offer etc and design action plan
  • Managing and Gathering business requirements and drawing scope.
  • Ability to update Data Model and brief IT for implementation when necessary.
  • Analyzing conversion rates and implementing A/B or MVT tests with Google Website Optimizer to get best ROI value,
  • Analyzing data from Google Analytics to create customized reports calculating key performance indicators, metrics and trends,
  • Planning of Google Analytics tracking codes or other web analytic tools to get data and improve engagement of sites,
  • Being responsible for local/global tools on data/CRM
  • Designing Analytics & Double-click Data Architecture