Anlatsın
Giriş
Reckitt Türkiye

What does Brand Manager/Senior Brand Manager do at RB Turkey Hygiene? What are the duties and responsibilities?

1 Cevap

If you want to be a part of our amazing team, we are looking for a Brand Manager / Senior Brand Manager for the following responsibilities;


  • Manage RB Hygiene categories within the context of the agreed strategies to maximise long term sales and profitability
  • Develop, recommend and lead the execution of local marketing plans for assigned brands and manage the effective deployment of the marketing budget
  • Contribute to identifying Innovation and bringing them to live directly or by influencing key stakeholders
  • Develop, recommend and execute annual marketing plan activities, including local media strategy and plans
  • Initiate and manage market research projects to understand consumers and deliver powerful consumer and customer insights as to the basis for long term brand growth
  • Lead the development of local copy strategy/ executions and/ or to ensure adaptation possible for other regions, based on consumer understanding and local needs
  • Be in close co-operation with the Sales function and Trade Marketing, identify trade needs/ opportunities, developing pricing and distribution strategies and trade promotions for assigned brands
  • Manage and coach the Brand Marketing Specialist(s) on a daily basis
  • Work on other tasks assigned by manager


An opportunity to leave a mark by


  • Taking an ambitious country commercial strategy and put it into action
  • Working with everyone from supply and sales to area and finance
  • Developping and execute commercial plans
  • Supporting promotional strategies
  • Coming up with your own business development initiatives
  • Delivering the kind of growth we need to stay at the top of the pile.